Resources
We enable innovative spinout companies to:
- Successfully launch their business
- Accelerate their go-to-market
- Generate sales traction
- Grow and scale
Are you struggling to achieve market validation, secure investment and generate sales?
Your top priority is building brand awareness to secure early customers, drive investment and create a pipeline of sales to underpin your cashflow, but you might be feeling overwhelmed and wondering where to start. Perhaps you lack confidence because your marketing resources and commercial experience are limited.
What you need is a sales and marketing blueprint for success that is tailored to the tech founders of spinouts who have limited commercial experience. Grand Scale’s effective and proven online training programmes and membership experience, delivered by industry experts, provide exactly that.
Grand Scale will enable you to:
Commercialise
Enhance commercial skills and confidence
Launch
Actionable strategy for market entry and to secure initial customers
Get Sales Traction
Foundations to generate sustainable sales pipeline for rapid customer acquisition
Grow & Scale
International break-through and accelerated business growth
Get Funding & Investment
Investor readiness to attract and secure funding to fuel spinout journey
Get the lowdown on go-to-market strategies with our essential free eBook
What we offer
- C-level expertise honed over many years of working in the tech innovation sector.
- Accelerated commercialisation training tailored to meet the unique needs of technical founders.
- Engaging coaching sessions, masterclasses, and tutorials designed for practical application to drive business growth.
- Fully online programmes accessed through inclusive, flexible and innovative portal.
Training Programme
An innovative entrepreneurial education programme designed to empower early-stage ventures to transform innovative concepts into successful, commercially robust enterprises.
Providing essential entrepreneurial knowledge and skills, including:
- Effective testing and validation of their innovative concepts in the market.
- Defining their path to market for launch.
- Securing essential investment to drive their business forward.
Teams acquire crucial entrepreneurial skills to develop a robust business model, validate product-market fit, and gather early customer feedback for refinement. Additionally, they learn how to confidently determine their route to market, craft a go-to-market strategy, and engage with the funding and investment community.
Training Programme
The Kickstart programme is specifically designed for B2B tech companies that have ambitions to grow their customer base rapidly and are seeking support to develop an effective go-to-market strategy for launch.
This training programme is delivered by highly experienced and successful growth marketers and helps you create a solid go-to market strategy and action plan for business growth.
The online, in-depth, interactive programme covers how to establish your ideal champion persona, use prospecting strategies to secure volumes of potential customers, create content that converts and gives you the know-how to realise the full power of automation to scale your marketing operations.
Membership
Empower is the ultimate strategic sales and marketing membership experience giving B2B tech companies vital skills to successfully launch, grow and scale.
It delivers everything you need to supercharge your sales and marketing and accelerate your growth: proven, actionable strategies, expert coaching on a wide range of sales and marketing topics, dynamic B2B tech community, and ongoing mentorship from industry subject matter experts.
Led by Leanne and Ro, seasoned marketeers who are well-versed in the entrepreneurial journey, this multidisciplinary team collaboratively supports members across all facets of commercialisation. This holistic approach enables participants to gain insights and strategies in specialised areas including enterprise sales, branding, SEO, investor relations, and more.
Our Impact
Trusted delivery partner
Our proven methodology and straight-talking approach have attracted clients from across all areas of tech innovation and made us a trusted partner to Innovate UK, one of the biggest business accelerators in the UK.
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Over 45 years’ experience
During this time, we’ve spearheaded marketing for many innovative tech startups from early stage to growth, scaling and exit, as well as within global brands.
We’ve worked across a range of innovation areas
Net zero
Medtech
Software
Bioscience
Manufacturing
More
We’ve helped hundreds of research and tech-based companies
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Our training programmes are tailored to the needs of research and tech companies
Our focus is on creating training programmes and support that are tailored to tech companies that may have limited commercial skills but have unlimited ambitions to bring their pioneering innovations to the world stage.
We help spinouts build commercial capability in-house so that they have the skills they need to launch and grow a successful business.
Want to find out more about Grand Scale’s team?
Who we work with
We work with universities, government agencies, venture capitalists and other partners to deliver cohorts of programmes. Our partners include:
What our spinout customers say:
This programme is a must for every founder when transitioning from academia into business. It gives you the necessary tools to understand the marketing mechanics, and how to succeed in commercializing your technology. I gained so much confidence after this programme that I attribute the successful engagement with new clients (and closing of deals) thanks to the learning gained during the programme.
Juan Pablo Echenique
CEO & Co-founder, Reoptimize Systems (closed £125K new sales during programme)
Kickstart was specific, evidenced, methodical, and bound the participants in actions that delivered results.
The application of the learnings made us investible, and the marketing strategy it has helped us construct is already delivering results.
The application of the learnings made us investible, and the marketing strategy it has helped us construct is already delivering results.
Sterghios Moschos
CEO, PulmoBioMed (raised £1.4m investment round Feb 2024)
I would recommend this programme because it's been an absolutely fantastic opportunity for us to learn very quickly how modern digital marketing works and how to quickly build a targeted sales pipeline to get to customers, not wasting loads of resources, trying 10 different things, but having that brilliant, fantastic structure to follow.
Tom Congdon
CEO & Co-founder, Cryologx
Want to find out more about Grand Scale programmes?
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